Women's Summer Boho Smocked Beach Dresses Square Neck Sleeveless Ruffle Floral Flowy Tiered Maxi Origin of White Gold or Black Blue Dress Business Insider Seafolly Beach House Smocked Cotton Cover Up Dress in White at Nordstrom The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example